
Store brands are outpacing name brands’ growth, according to speakers at a Private Label Manufacturers Association trade show. Those products and shelf-ready packaging are “essential to our model,” said Lidl US CEO Joel Rampoldt.
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Store brands are outpacing name brands’ growth, according to speakers at a Private Label Manufacturers Association trade show. Those products and shelf-ready packaging are “essential to our model,” said Lidl US CEO Joel Rampoldt.