Bridgestone has been selected as the sole tire supplier for the ABB FIA Formula E World Championship, and will provide its Potenza tires developed to maximize the performance of the Gen4 racing car.
The tire maker uses motorsport as a “mobile laboratory,” and pours the valuable experience and cutting-edge technology gained from racing into the evolution of consumer-grade and commercial tires. By entering Formula E, Bridgestone aims to further refine its technology and enhance its product and manufacturing capabilities.
“Our return to the FIA World Championship is an exciting re-entry that embodies Bridgestone’s history of passion and innovation,” said Yasuhiro Morita, global CEO and representative executive officer, Bridgestone Corporation.
