Groundbreaking Vegan Materials on Show in New PETA and H&M collection

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Groundbreaking Vegan Materials on Show in New PETA and H&M collection

Global fashion brand H&M has announced the launch of its first collection using alternatives to materials of animal origin approved by PETA. The Co-Exist Story range marks the first time a fast-fashion label’s collection has been formally PETA-approved.

H&M Peta Lookbook

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The post Groundbreaking Vegan Materials on Show in New PETA and H&M collection appeared first on Rethinking Materials – May 13-14, 2025, London.

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