Nokian Tyres has launched the Betula concept tire containing raw material made from birch bark. The renewable material made by Reselo uses the residue from the global pulp, paper and plywood industry – the Betula marks the first use of this recycled material in a tire.
The material is included in the tread compound of the concept tire, bringing the amount of renewable and recycled material content to 93% of all materials used on the tread.
The alternative sustainable material is positioned as a performance-enhancing addition. The concept tire, based on the tread design of the Nokian Tyres Hakkapeliitta R5 non-studded winter tire, has been tested at Nokian’s facilities in Ivalo in Finnish Lapland and in Nokia, Finland.
