Welcome to the Plant Based Products Council Newsletter!
In this edition, explore the latest PBPC news, activities, and groundbreaking innovations in the sustainability and bioeconomy sectors. Stay informed on current trends, updates, and exciting developments shaping our future.
Missed our latest issue? Read the Nov. 7 newsletter here. Know someone interested in our industry? Encourage them to subscribe to our newsletter to stay informed.
Americans Show Strong, Growing Support for Plant-Based Products in PBPC’s 2025 Consumer Trends Research
PBPC’s 2025 Consumer Trends Research reveals plant-based products are firmly entrenched in mainstream shopping decisions. Americans overwhelmingly view these products favorably, use them regularly, and believe they create new economic opportunities for farmers and manufacturers alike.
According to the research:
- 71% of consumers are familiar with plant-based products;
- 85% of consumers view plant-based products favorably;
- 68% of consumers say they use plant-based products at least monthly;
- 63% of consumers say they purchase plant-based products at least monthly;
- 86% of consumers say they are likely to purchase or use plant-based products in the next three months;
- Nearly three in four consumers support policy incentives and government investment in the American ag bioeconomy.
You can learn more about the findings on PBPC.com.
NDAA Advances with Biomanufacturing Policy Provisions
The annual National Defense Authorization Act (NDAA) includes several bioeconomy-related provisions recommended by the National Security Commission on Emerging Biotechnology.
Noteworthy provisions include the development of a Biotechnology Management Office and a comprehensive biotech national security strategy at the Department of War, updates to guidance to promote further adoption of biobased products, and several programs to expand biomanufacturing capacity, supporting innovation throughout the military’s services.
Earlier this fall, PBPC joined 32 other organizations in writing the House and Senate Armed Services Committee leadership in support of the provisions. The FY26 NDAA is expected to pass the Senate and be signed into law before Congress recesses for the holidays.
Ensuring Continued Support for America’s Ag Bioeconomy
Authority for USDA’s BioPreferred Program, a cornerstone of federal support for the American ag bioeconomy, was recently extended with other Farm Bill programs through September 2026. However, it is in critical need of long-term reauthorization and funding. Since its creation in the 2002 Farm Bill, BioPreferred has played a vital role in growing markets for biobased products, promoting innovation, and supporting rural economies by connecting farmers to new market opportunities.
A strong and functional BioPreferred Program is essential to ensuring continued progress toward a more sustainable, resilient, and competitive bioeconomy. Without congressional action, federal procurement, certification, and labeling programs – as well as data collection efforts that help U.S. companies compete in domestic and global markets – could be unnecessarily at risk.
PBPC urges Congress to act swiftly to protect the BioPreferred Program, providing the long-term stability and resources needed to advance U.S. biomanufacturing, expand market access for American farmers, and cement U.S. leadership in the ag bioeconomy.
Share your support for this critical program.
PBPC Highlights the Expanding Global Bioeconomy at COP30
The ag bioeconomy emerged as a central priority at COP30 in Belém, Brazil, with PBPC helping ensure U.S. agriculture and innovation were part of the global dialogue. COP30 reinforced that the ag bioeconomy is rapidly accelerating, and PBPC’s participation helped highlight U.S. strengths and the need for continued U.S. leadership at international forums to unlock the full potential of plant-based solutions.
Read more about PBPC’s presence at COP30 on PBPC.com. Â
Save The Date for PBPC’s 2026 Ag Bioeconomy Policy Summit
Mark your calendars! PBPC’s 2026 Bioeconomy Policy Summit will take place May 12–13, 2026, in Washington, D.C. Join PBPC members and other stakeholders from across the bioeconomy for two days of discussion and advocacy. The agenda will include sessions open to all as well as exclusive, members-only events.
Stay tuned for registration details and a full agenda!
PBPC Membership Program
Not a PBPC member yet, but want to learn more?
All PBPC members receive a variety of benefits that provide their organization with a voice in Washington while helping them stay up to date on the latest policy developments, communicate with their audiences, access valuable insights, and more. Read about PBPC’s impact on the industry in the 2024 Annual Report. Tiered membership levels are available to fit the needs of any member of the plant-based products supply chain. Visit our website or reach out to PBPC’s Keniece Barbee to learn more.
Plant-Based Innovations
Almost every day, we see new developments in the plant-based products space. Learn more about what’s ahead for circular innovations.
- Anthropocene Magazine: This 3-ingredient film made from food waste may actually beat regular plastic packaging?
- Phys.org: Biodegradable mulching film can protect plants without pesticides or plastics
- Phys.org: Technology boosts hop production in Brazil and paves way for new bioproducts
Sustainability News & Trends
As more consumers seek environmentally friendly products, brands are adapting to meet these demands by offering more sustainable solutions. Here are some of the top stories covering these trends and providing insights into the latest industry news.
- Fast Company: Green revolution: The evolving story of biobased products
- Forbes: The U.S. Bioeconomy: From Farm To Factory — A Generational Opportunity
- SF Weekly: Regenerative farming moves from buzzword to the dinner table
Government Updates
With the 119th Congress nearly halfway done and the Trump Administration closing out its first year, the sustainability landscape continues to evolve. Read more about the latest developments.
- Breaking Defense: From lasers to logistics: Pentagon CTO announces top six tech priorities
- The Ripon Society: BIOTech Caucus Leaders Bice & Houlahan Warn China is Leading Critical National Security Race
- Recycling Today: Senate passes STEWARD Act
PBPC Member News
The dedicated work of our members toward a more sustainable future never ceases to amaze us. From setting sweeping environmental commitments, to partnering with others to make sustainable solutions more accessible, to launching new plant-based materials. Below, find some of the impressive work of our members over the last weeks.
- Energy News: Braskem and Norsk e-Fuel Collaborate on Carbon-Embedded Plastics Feedstocks
- Fast Company: New demand for familiar crops fuels innovation
- Evoco CEO Jason Robinson (via LinkedIn): The innovation gap isn’t in R&D, it’s in scale.
- iGrow News: Roquette Expands and Rebrands Plant Care Division as Agriscience to Advance Sustainable Crop Solutions
If you support our mission to promote sustainable, circular solutions through plant-based products, sign up for our newsletter! We’ll keep you updated on our latest initiatives and opportunities for you to get involved.
The post PBPC Newsletter December 12, 2025 appeared first on Plant Based Products Council.
