‘Please don’t blame the consumer’: Recycling partners urged to recenter messaging

Brands, packaging companies and recyclers must cater to consumers to improve recycling rates, said Packaging Recycling Summit speakers. When recycling isn’t convenient, the “wheels fall off,” said the U.S. Plastics Pact CEO.

• Source: https://www.packagingdive.com/news/consumer-recycling-rates-industry-blame-messaging-packaging-recycling-summit/752512/