The AI for All Series comprises three stories of change and innovation, shining a light on the incredible potential of AI.
Charted: How Fast Do Consumers Adapt to AI?
Key Takeaways
- Generative AI—technology that creates text, images, code, and more from simple prompts—reached 39% adoption in just two years, a milestone that took the internet five years and personal computing nearly 12.
- The generative AI market will quadruple by 2028 to $52 billion.
Generative artificial intelligence (AI) has taken the world by storm, rapidly integrating into everyday digital tools and platforms.
While many are concerned about its potential misuse, AI adoption is happening faster than many other revolutionary technologies.
In this third and final story in the AI For All series, Visual Capitalist partnered with ACT | The App Association to discover how fast people adapt to generative AI.
The Speed of AI Adoption
In hindsight, any notion that generative AI could have been a slow-moving force that gradually worked its way into the world has been swiftly disproved.
The potential of generative AI and the many ways it can be integrated into daily life ensured its quick adoption compared to other transformative technologies.
Data from the Federal Reserve Bank of St. Louis shows that nearly 40% of U.S. adults aged 18 to 64 already use generative AI, with almost a third using it many times a week.
Putting this into context, it took nearly five years for the internet to reach generative AI’s level of adoption and a long 12 years for personal computers to achieve the same feat.
Driving Innovation
Generative AI is evolving quickly, and consumers are welcoming the technology into their lives at an incredible rate.
However, as consumer demand for generative AI services rises, regulators must avoid overreaching, which could stifle innovation and deprive the marketplace of the AI offerings consumers demand.
Are you interested in exploring the world of AI further?
The App Association will release its comprehensive guide on June 12th, 2025, examining how premature or overbroad antitrust action could jeopardize AI innovation and outlining a policy approach better aligned with the realities of emerging technology.
But if you can’t wait until the 12th, you can learn more about the benefits of AI here.
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