Yokohama Europe has announced the appointment of Giuseppe La Iacona, who joined the company on September 15, taking on key leadership responsibilities aimed at supporting the continued growth and consolidation of Yokohama across the European market.
With more than 20 years of experience in the tire industry, La Iacona has held senior roles spanning sales, marketing, business development, country management and international customer management across European markets. His experience will support Yokohama Europe’s organizational development and expansion of business opportunities across the region.
Reporting directly to Takashi Maki, CEO of Yokohama Europe, La Iacona has been appointed to several key positions within the European organization.
