JTA International Investment Holding (JTA) and WATT Electric Vehicle Company (WATT) have formed a strategic partnership to establish Qatar’s first EV manufacturing plant. The companies plan to jointly design, engineer and manufacture a new generation of EVs specifically developed for the Gulf region.
The partnership covers every stage of vehicle development, including proprietary platform technology, complete vehicle engineering, product development, production planning and the establishment of advanced manufacturing capabilities in Qatar.
JTA will contribute its investment capability, international partnerships and regional market expertise to support the establishment of Qatar’s EV manufacturing industry.
UK-based WATT designs and manufactures low-to-medium-volume EVs, operating both under its own brand and for third-party clients. The company’s platform technology and engineering capabilities span both commercial and passenger vehicle categories. The project will use WATT’s patented lightweight aluminum architecture and proprietary EV platform.
Beyond vehicle production, the program is intended to strengthen regional supply chains, encourage research and development, support the localization of advanced manufacturing technologies and help develop a skilled workforce in Qatar’.
“Together with WATT, we will develop electric vehicles specifically designed for the Gulf region—vehicles engineered around local operating conditions, the region’s demanding climate and the expectations of customers,” said Dr Amir Ali Salemi Zadeh, founder and CEO of JTA Investment Holding. “Our vision is to establish a globally competitive EV manufacturing platform that positions Qatar as a regional leader in advanced manufacturing, clean mobility and automotive innovation.”
“Our proprietary platform, developed and validated in the UK, enables the rapid and commercially efficient development of highly customized EVs while significantly reducing development time and manufacturing costs,” said Neil Yates, founder and CEO of WATT. “Our engineering teams are superbly positioned to design vehicles specifically for the Gulf’s demanding environmental conditions, from advanced thermal management and battery performance in extreme temperatures to the usage patterns and preferences of customers throughout the region.”
Source: WATT Electric Vehicle Company
